Cookies

This policy concerns cookies and applies to websites operated by Brand4Future Sp. z o.o., headquartered in Poznań, ul. Zwierzyniecka 3, 60-813 Poznań, Poland, registered in the Register of Entrepreneurs by the District Court Poznań – Nowe Miasto and Wilda in Poznań, 8th Commercial Division of the National Court Register, KRS: 0000320792, NIP: 7792348508.

Cookies are small text files stored on the user’s device while browsing websites. They allow the website to recognize the user’s device and properly display content tailored to their individual preferences.

Our website uses the following categories of cookies:

• Necessary: Required for the proper functioning of the website. Without them, the site will not operate correctly.
• Functional: Allow the website to remember the settings selected by the user.
• Analytical: Enable us to collect statistical data on how users interact with our site, which helps us optimize its performance.
• Marketing: Used to personalize advertising content and measure the effectiveness of campaigns.

Our website uses Cookiebot™ CMP by Usercentrics, which allows user consent management in accordance with the GDPR, ePrivacy Directive, CCPA, and other regulations.

Cookiebot:

• Stores an anonymized IP address (e.g., by masking the last octet);
  
• Generates a unique Consent ID;
  
• Logs consents with date, time, browser, operating system, country, and selected cookie categories;
  
• Acts as a data processor and stores data exclusively on servers located within the EU.

With appropriate user consent, our website may use third-party cookies, such as:

• Google Analytics (GA4): Collects information such as masked IP address, user ID, session data, on-site behavior, device, location, and referral source. Data may be stored for up to 14 months.
• Google Ads: Includes advertising ID, click and conversion data, remarketing, and cross-device tracking.
• Meta Pixel (Facebook, Instagram): Collects data on interactions, browser, device, full IP address, device ID, and Facebook account data (if the user is logged in). Data is transferred to the USA under Standard Contractual Clauses (SCC).
• YouTube: Collects data from video playback, browser, and user interactions.

• Session cookies: Deleted after the browser is closed.
• Persistent cookies: By default, stored for 12 months unless deleted earlier by the user or specified otherwise

Some cookies may collect personal data (e.g., IP address, device identifiers, behavioral data). Such data is processed based on user consent (Art. 6(1)(a) GDPR) and in accordance with our Privacy Policy.

Upon the user’s first visit to the website, a Cookiebot banner is displayed, allowing them to choose their cookie preferences. Users can change settings or withdraw consent at any time by clicking [link to manage cookie settings].

Most web browsers accept cookies by default. Users can change these settings in their browser. Limiting cookies may impact website functionality. Instructions for popular browsers:

• Google Chrome
  
• Mozilla Firefox
  
• Safari
  
• Microsoft Edge

The cookies we use are safe for the user’s device. Our website implements current security measures to protect data from loss, unauthorized access, and modification.

Any questions regarding the cookie policy can be directed to: office@brand4future.eu